It’s no secret that Syracuse alumni are a loyal bunch—we like to support one another. That’s the impetus behind the new ’Cuse Marketplace to be held on Friday, September 10 during Coming Back Together (CBT) 2021.
“Given that many people were negatively impacted economically by the Covid-19 pandemic, we thought we could provide an opportunity to alumni entrepreneurs to promote their products or services,” says Fatimah Muhammad-Moody ’90, of the event she conceived of along with her CBT 2021 co-chair Rosann Santos ’95. “Our goal is two-fold: to give business owners a platform to showcase what they do and to promote awareness to alumni who may be interested in various products or services that can be provided by people within their Syracuse network.”
Both Muhammad-Moody and Santos are entrepreneurs themselves. Muhammad-Moody, along with husband Keith Moody ’89, is owner of a management consulting firm focusing primarily on the federal government sector. Santos, who has had a 20-year career in higher education, also has a business as a career coach, public speaker and podcast host.
“Exposure is critical to any business,” says Santos.
With that in mind, alumni were invited to take part in the event, which allows them to make a short presentation about their product or service, giving fellow alumni the opportunity to learn about peers they may want to do business with. Alumni products and services will also be raffled off during the event.
Participation in the ’Cuse Marketplace is limited to Syracuse University alumni who are registered CBT participants. “There is a big push right now to support Black and Latinx businesses and we definitely want to support our Orange family,” says Santos.